In the hands of a person understanding its language, the wood becomes the words of tree, heart of healthy & long lasting furniture, lace of a house.
Knowing language of the wood is demanding... And it can only be learnt by those who know how to touch it.
Story of Demircan begins 40 years ago with handcrafting.
When he learns how to transmit the words of tree to mankind by processing the long
lasting, healthy and practical furniture by hands...
When he touches and inhales the wood up to its sawdust...
Then the World changes...
Following 80s & 90s comes 2000s...
Technology rules the production; handcrafting fails to keep up with the speed of technology.
Demircan recognizes the technology and starts making use of it with the handcrafting skills;
brings the best specialists together under its roof.
Because Demircan knows that production itself is not sufficient and is aware of importance of understanding the language of wood as well as mind, knowledge and technology in production; and works with those who know that language.
Growing capacity creates new partnerships.
Demircan knows that collective business requires trust and trust requires reference.
Reputation earned without compromising on trading ethics and customer satisfaction principles is the assurance of can be achieved henceforth.
Each family requires a home and each home requires a family.
Demircan transforms structures to houses, houses to homes; and creates happy families.